Google Launches Its New Google Web Metrics With Little To No Buzz

Every web page developer wants their website to do well. Everyone wants to be the talk of the town when it comes to the reliability of a website. Today, developers use various tools to optimize the content that they provide on their respective websites.  This article is about New Google Web Metrics.

According to Google, over 252,000 websites are created every single day. Not every single one of these websites can rise to the top as there is only limited space but, what the developers can do is optimize the performance of their website to the fullest and google web metrics were created for that very reason.

What is Google Web Metrics?

Google metrics are a part of Google Analytics which helps a developer to know how their website is performing on a day-to-day basis against other websites that are available on the internet. Google analytics provides its users with statistics and basic analytical tools for search engine optimization and other marketing purposes. 

To improve the user’s performance further, Google launched its new Core Web Vitals algorithm on the 28th of May 2020. With the introduction of this new component, Google has made sure that the site which performs the best will be shown on the top search with keeping in mind the user’s experience. 

Another important element of the new google metric tool is the implementation of Next.js. 

Next.js is one of the most popular applications which is used by developers all over the world to improve the performance of their application or website. It is a react framework that enables plenty of extra features which include generating static websites and server-side rendering. 

Also, read – 7 amazing features to explore on the google arts and culture app

Further explanation of the new Google Metrics Converter

Now that we have understood the new Google metric on a surface level, let’s take a deep dive into how it focuses on three main aspects of the user’s experience, which are loading, interactivity, and visual stability. These include the following metrics and their respective thresholds –

1. Largest Contentful Paint (LCP)

It is a metric that measures the total amount of time that a website takes to display the user the largest content on the screen and prepare it for the interaction. LCP should occur under 2.5 seconds from the moment the page first starts loading. 

2. First Input Delay (FID)

It measures the time from the moment when the user first interacts with a particular site to the time where the browser can respond to that interaction. To provide an optimal user experience, pages should have an FID of 100 milliseconds or less. 

3. Cumulative Layout Shift (CLS)

Introduced by Lighthouse in 2020, CLS is a performance metric that is used to measure the perceived visual stability of a page load. To provide an optimal user experience, pages should maintain a CLS score of 0.1 or less. 

Also read-  uplift your venture  with  metrics to give your product code a makeover

How does the New Google Web Metrics provide better help?

The new google web metrics provide a better user experience and it helps the developers by providing the best SEO services with the help of above mentioned three google core web tools. Speaking about the tools, Jordan Alder, engineering manager for Onesingnal, expressed his feelings about how these new changes will help the developers to improve the overall performance of their website. Now developers can actually understand their impact on core web vitals with the help of using the Lighthouse tool by themselves.

With that being said, the new Google metric isn’t without its critics. “The specific mechanisms of measurement were unclear, and Google often had to delay or soften the rollout of these changes to not over-emphasize mobile usability over other ranking factors,” said Alder in an interview. 

Where can we find the New Google Web Metrics?

There is no one particular Google metrics website, you can find out about your core vitals score from any of the following websites – 

·         Google Search Report

There is a new Google metrics search website in the search console which helps the developer to find out about the performance of their website. The website tells the developer about the areas that need improvement based on the real-world data collected from the Chrome UX report.

·         Pagespeed Insights

Pagespeed insights provide the performance of a page on both smartphones and desktop devices. It is a handy tool when it comes to keeping track of the progress of a website. 

·         Chrome DevTools

Chrome DevTools helps developers to find and fix visual instability issues on a page that can contribute to Cumulative Layout Shift (CLS). It also measures Total Blocking Time (TBT) which also helps to improve First Input Delay (FID).

·         Web Vitals Extension

Web Vitals Extension is a new extension that is now available to install from the Google web store. It measures the three core web vitals metrics in real-time. 

Also read – revamp your site with the top 5 web design companies in 2021

Final words

The new Google web metrics system looks like a revolutionary change when it comes to  Search Engines Optimization (SEO). It is providing developers all around the world with the best tools available so that they can take this opportunity to make better websites. As for the users, it provides them a better interface which provides them a better user experience which is a very important element when we talk about website optimization. 

One more thing that we should keep in our minds is that engineers all around the globe are working constantly to invent something which will provide a better service to everyone. The internet is not going anywhere anytime soon and as long as everyone. More and more techniques will be developed in the future which will enhance the experience for both the users and the developers of the website. It will be interesting to see what comes next in the Google metrics world.


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